Does HomeaGlow Legitimately Only Cost $19?

Homeaglow claims to legitimately only cost $19 for your first house cleaning service.

However, the actual price of Homeaglow is $1,105 over a mandatory 6-month membership if you continue every 2 weeks.

To unlock the “voucher” that brings your first cleaning down to $19 for 3 hours, you’ll need to pay a $49 monthly membership fee for 6 months, or $294 total.

In this article we break down the true cost of booking a house cleaning with HomeaGlow. 

During your 6 month “foreverclean” membership, you can book unlimited home cleanings at a discounted rate of $22 per hour or as low as $18/hr in some areas.

So if you continue 3-hour visits every 2 weeks for 6 months, you’ll pay $792 for 36 hours of cleanings at two visits per month in Chicago ($22/hr rate).

The fact that they won’t even do the math for you on their landing page indicates a lack of transparency as well as “bait and switch” vibes.

Luckily, I did the heavy lifting for you, finding the real cost of signing up for a Homeaglow cleaning service by trying to book them myself.

The Real Cost of Homeaglow Cleaning Services

Next, we break down the real cost of Homeaglow cleaning services.

First we’ll agree to put aside their quality of cleaners, thousands of verified negative customer reviews, cancellation fees, and whether Homeaglow is an actual cleaning company.

Let’s say you sign up for their 3-hour voucher for $19, which is recommended for one-bedroom, one-bathroom apartments or homes, and continue visiting bi-weekly.

In that scenario, here’s how the actual total cost of Homeaglow looks:

$19 (initial homeaglow.com “voucher” for 3 hours of cleaning)

+ $294 ($49 monthly fee for 6 months minimum with a ForeverClean membership)

+ $792 ($22/hr multiplied by 12 visits at 3 hours per visit, if you continue every 2 weeks for 6 months)

= $1,105 total charged on your credit card (this doesn’t include any cancellation fees or overage hours)

Discounted Pricing Seems Like a Deal

There’s a lot to unpack here, so we’ll start with the facts rather than claiming that Homeaglow is an outright scam.

In addition to their $19 for 3-hour cleanings deal, here is their full list of “vouchers” for new customers and the true cost of each:

• $9 for 2 hours: total cost is $831 (continuing 2 hr cleanings every 2 weeks over 6 months)
• $19 for 3 hours: total cost is $1,105 (continuing 3 hr cleanings every 2 weeks over 6 months)
• $39 for 4 hours: total cost is $1,389 (continuing 4 hr cleanings every 2 weeks over 6 months)
• $79 for 6 hours: total cost is $1,957 (continuing 6 hr cleanings every 2 weeks over 6 months)

When you calculate the average hourly cost of the $19 deal, you’re only paying around $28 per hour as a bulk discount rate for a pack of 39 labor hours of cleaning.

This Homeaglow thing might actually be a good deal at face value rather than a total rip-off.

Does it all sound too good to be true? Of course, besides being locked in for 6 months of cleaning from a revolving door of “vetted” cleaners, there is a catch.

Is Homeaglow Legit?

Homeaglow is a legitimate startup that uses Google ads and high-pressure sales tactics to book homeowners looking for a cheap initial cleaning visit. However, to qualify, homeowners must purchase a six-month membership.

Using clickbait headlines like “Get Your House Cleaned for $19,” they lock you into a six-month membership that will cost thousands of dollars.

Because why would you pay for a Homeaglow membership plan if you won’t use it for recurring cleanings?

Testing The HomeaGlow Deal Myself

So, I clicked on their ad without judgment (okay, “some” judgment) and submitted my information. I wanted to learn more about the 6 hours for $79 deal Homeaglow offers for larger homes.

As the countdown timer on their landing page winded down, I start understanding why they are forced to create a false sense of urgency. For the record, the timer automatically resets after the time runs out. 

And this is where the fun begins.

I submitted my information but stopped just short of adding my payment details. As soon as I abandoned the form, a representative reached out and left me a voicemail.

They then proceeded to pester me with robocalls six times in a row! This was all just minutes after I submitted my information on Homeaglow as a customer.

When I called back asking questions, I was connected with an overseas call center that hung up on me and then wouldn’t answer my calls.

This literally made zero sense but maybe they were afraid of my basic questions. Real head scratchers like “how long will the cleaning take?”.

If that’s how their sales department works, I can’t imagine how bad customer service might get after I am locked in for 6 months via their mandatory forever clean membership.

How Long Deep House Cleanings Really Take

Outside of their lack of customer service decorum, Homeaglow doesn’t communicate how long a deep house cleaning realistically takes.

Here is a quick breakdown of what they claim on their sales landing page:

• 2 hours of cleaning: Ideal for a quick touch up (Normally $50 but 82% discounted at $9)
• 3 hours of cleaning: Ideal for 1 bed/1 bath homes (Normally $75 but 75% discounted at $19)
• 4 hours of cleaning: Ideal for 2 bed/2 bath homes (Normally $100 but 61% discounted at $39)
• 6 hours of cleaning: Ideal for larger homes (Normally $150 but 47% discounted at $79)

What they describe as ideal is impossible.

The time it really takes a cleaner to complete a deep clean for each home size listed is nearly double the time stated on the Homeaglow website.

Rarely can one cleaner do a thorough deep cleaning job in a home in 6 hours, let alone 2, 3, or 4 hours.

My company, Sophia’s Cleaning Service, has been in business for 40 years and has not seen that speed and efficiency once. Perhaps Homeaglow hires unicorns?

Cleaning Larger Homes Vs Small Apartments or Studios

For example, if I booked Homeaglow to deep clean my 5-bedroom/3-bath home, I would have to pay for 6-8 additional hours, assuming their cleaner knows what they are doing.

In this instance, I would pay $79 for the first 6 hours and an unknown rate per hour for the remaining 6-8 hours required. This is in addition to being locked in for a 6-month membership at $49 per month, whether or not I am happy with the initial cleaning.

If you have a home above 1000 sqft, you’ll have to add hours, and even then, your Homeaglow cleaning experience will likely be lacking.

Accordingly, Homeaglow is best used by homeowners looking for cleaners in small spaces, like a studio apartment in San Francisco or Manhattan.

No question, the service is not built for suburban homes.

However, Homeaglow may be a good deal for homes or apartments under 1000 square feet.

This assumes you can trust their cleaners to show up or be held accountable through Homeaglow’s outsourced customer service department.

Cancelation Fees

You cannot just do one initial deep cleaning visit with Homeaglow.

A 6-month “ForeverClean” membership is a minimum requirement to book a cleaning visit.

If you cancel Homeaglow before 6 months, you will be charged $200. If you cancel a cleaning visit, you will be charged $40.

And since you’ve already provided them with your credit card information and agreed to the terms of their 6-month membership, expect a bumpy road if you try to reverse any cancellation fees or hidden charges.

Have A Homeaglow Complaint?

Have you signed up for their 6-month plan and have a Homeaglow complaint or a cleaner who wasn’t there? Perhaps a cleaner broke an item in your home or stole something.

Tough luck, Homeaglow doesn’t list a public phone number you can call, but you can always fill out a complaint ticket online.

Not having a public-facing customers service phone number is a huge red flag for any company, let alone one that invites people into your house.

Homeaglow Phone Number

Luckily, I have their office number handy for you to call. Here is the Homeaglow phone number if you have a complaint: (346) 215-0403.

Press 1 for an unqualified and underpaid cleaner to briefly dust your home. Press 2 if you’re a new homeowner looking to speak with an outsourced call center employee, who knows nothing about cleaning a home.

True Pricing and Fees

Homeaglow advertises rates as low as $22 per hour, but its detailed pricing page shows rates starting at $25 per hour—and that’s only with a “ForeverClean” membership discount.

They also add extra fees, such as a 15% processing fee, a $20 premium cleaner fee, and a $30 priority cleaning fee for bookings within 48 hours.

This lack of transparency makes Homeaglow’s actual prices unclear and misleading. Hidden fees quickly increase the final cost, making their advertised “low rate” questionable.

Trustworthy cleaning companies provide transparent, straightforward pricing and realistic time frames, but Homeaglow does not.

Who Owns Homeaglow?

From my experience, Homeaglow is not an actual cleaning company, nor does it do any cleaning or quality control itself, outside of customer feedback.

They hire independent contractors with a basic vetting process and send them to your home without meeting them or a proper training program.

Not to mention, Homeaglow CEO and Co-Founder, Aaron Cheung, has little professional cleaning experience, which makes a ton of sense when you look at Homeaglow’s “5-star cleaner” reviews.

Looking into it further, I see that Aaron actually has some “experience” in the industry.

He founded HomeJoy, a cleaning startup shut down in 2015 due to misclassified worker lawsuits and rampant negative reviews—quite the track record.

Certainly, we haven’t even begun to explore Homeaglow’s thousands of negative reviews on the BBB (Better Business Bureau), Yelp, and other platforms. Homeaglow reviews mention rampant no-shows and last-minute cancellations, reflected in their crummy 3.0-star rating on Google.

But before all of that, let’s examine Homeaglow’s ongoing legal battles.

Will it survive long enough as a “marketplace” to charge you for the entirety of your six-month foreverclean membership?

Homeaglow Lawsuits

A simple search will reveal exactly how many active Homeaglow lawsuits there are. From class action lawsuits to an ongoing investigation by the state of California of Homeaglow’s misclassification of their contractors, it seems this San Francisco-based startup is in trouble.

Indeed, they claim to be an online communications platform for professional cleaners and maids.

However, in my eyes, they are simply taking venture dollars and buying Google ads to promote a high-pressure landing page to sell you substandard house cleaning labor.

 As a former startup founder, I find it hard to believe that this company is still in business, despite the growth claims Aaron Cheung, Homeaglow’s CEO, makes in this article.

Perhaps the reason for a countdown timer on their page is so that you don’t have time to look at their countless bad reviews. Hey, at least your conversion rate is solid, right Aaron?

Homeaglow Reviews

On to the best part of this article, Homeaglow’s glowing 5-star cleaner reviews, or lack thereof. By the looks of their website, they have an incredible reputation for high-quality work.

But if you look deeper, on platforms like Yelp, the BBB, and Google reviews, the company is one of the worst-rated national cleaning service “providers” in the country.

On the other hand, Trustpilot rates them a 4.4, which isn’t terrible. However, Homeaglow likely pays TrustPilot a boatload of money to promote a highly rated profile and hide negative reviews.

Here are the links to each of their actual customer review profiles:

• Better Business Bureau (BBB) Profile

• Yelp Profile Reviews

• Homeaglow Google Reviews

Please don’t say that I didn’t warn you.

In my professional opinion, you should keep your home and loved ones safe by avoiding Homeaglow and its misleading $19 cleaning ads.

This company and its terrible reviews are another reminder that if a deal looks too good to be true, it most certainly is not.

High Quality House Cleaners?

Moreover, Homeaglow claims that its cleaners are correctly vetted and background-checked professionals. However, every cleaner I interviewed who worked for them hasn’t gotten past our initial screen interview phase based on their answers to basic cleaning questions.

To call the cleaners I have interviewed in Chicago’s western suburbs, who either work for or have worked for Homeaglow, “high-quality” would be a disservice to the great cleaners nationwide.

Now, I‘m sure there are great folks on the Homeaglow platform. Still, from my experience interviewing thousands of cleaners, it seems that only the least qualified cleaners actually work for them as independent contractors.

I sincerely hope that a cleaner or two I interview in the future proves me wrong and I know there are some great cleaners on the platform. They are just too few and far between.

Is Homeaglow Legit to Work For As A Cleaner?

The bad Homeaglow reviews don’t end there. Working for Homeaglow as a cleaner is even worse than hiring them as a homeowner.

Homeaglow says it pays its contractors fairly through its Living Wage Pledge. However, its contractors struggle with last-minute cancellations, unpaid cleanings, and free re-cleans.

Check out their cleaner reviews on Indeed and Glassdoor. Also, check out their workers’ Facebook group, which has countless complaints and issues raised by their independent contractors.

How Much Cleaners Really Make On Homeaglow

Homeaglow advertises that cleaners keep 100% of the $22/hr base rate.

However, cleaners report that the company takes about $5 of each hour’s pay and pocket fees for add-ons like cleaning inside the fridge or oven.

As a result, many cleaners only net around $15 to $17 per hour. They still have to cover their own expenses, such as gas, cleaning supplies, and parking fees.

Unsurprisingly, countless cleaners have complained about low pay and unfair practices.

Research what you’ll take home before you work for Homeaglow as a cleaner and proceed with extreme caution.

It might be a less than honest way to build up a book of business if you are just getting started but don’t expect to make much.

Overall Review of HomeaGlow

Overall, I wouldn’t recommend booking a “cheap” cleaning visit from Homeaglow as a homeowner or working for this company as a cleaner.

While its pricing structure is innovative, the lack of transparency or customer service is very concerning. This lack of communication or honesty is even worse when you realize you are stuck dealing with them for at least six months—hard pass.

In my eyes, hiring Homeaglow to clean your house is barely a step above hiring a random cleaner off Craigslist. 

 You think you’re saving cash, but you’ll manage the cleaner anyway, with little oversight by Homeaglow in case of theft, broken items, or no-shows.

All things considered, this is one of the worst reviewed “cleaning companies” in the industry I have ever come across.

If you are a cleaner or homeowner, stay far, far away from Homeaglow. I cannot imagine this company being in business very much longer.

Frequently Asked Questions About Homeaglow

Homeowners deserve the truth when hiring a cleaning service. Below are some Homeaglow FAQs to help consumers understand their many questions about booking with them.

Is Homeaglow really only $19 for a cleaning?

Not exactly. While they advertise a $19 cleaning, you must commit to a 6-month “ForeverClean” membership at $49/month. Add in additional cleaning hours at $22/hour; that first cleaning will cost over $1,100 in total if you continue.

Where is Homeaglow’s About Us page on their website?

Homeaglow’s website does not have a team webpage or an “About Us” page highlighting its leadership team, CEO, or investors. The company has little information about who is on the board of directors or if shady investors fund them.

We know that the co-founder and CEO, Aaron Cheung, also founded Homejoy, a startup house cleaner marketplace almost identical to Homeaglow. Homejoy was shut down in 2015 due to shady labor practices and numerous complaints among cleaners and homeowners.

What’s the catch on Homeaglow $19 cleaning?

Homeaglow’s $19 cleaning offer might initially seem like a great deal, but it’s essential to understand the details behind this promotion.

The $19 rate applies to a three-hour cleaning session, which they suggest is suitable for a one-bedroom, one-bathroom home.

The catch is that to access this discounted rate, you must enroll in their ForeverClean membership, which costs $49 monthly.

This membership gives you access to reduced hourly rates for future cleanings. If you cancel the membership before six months, you’ll be charged the full price of the initial cleaning session.

Can I just book one cleaning with Homeaglow?

No, you cannot book just one cleaning with Homeaglow without paying for a full 6-month membership. Indeed, Homeaglow requires a 6-month membership to schedule a cleaning. If you try to cancel early, expect a $200 cancellation fee.

What’s included in the Homeaglow $19 cleaning?

The $19 covers 3 hours of cleaning—just once. After that, cleanings are billed at $22/hour (or more), plus your monthly membership fee. It’s a teaser rate, not a one-time deal.

Where can I file a complaint regarding Homeaglow?

You can file a Homeaglow complaint on the Better Business Bureau website or leave a review on Homeaglow’s Google profile, which has over 4,000 reviews with a 3.0/5.0 rating.

Is Homeaglow a real company or a scam?

Homeaglow is a real company, but many customers report misleading pricing, spotty customer service, and unreliable cleaners. It’s more of a tech platform that connects you with independent contractors. It’s like Uber but for house cleaning.

Another thing we don’t like is that they use fake internal reviews on their website and ask customers to review their cleaners only on their platform.

This tactic is meant to dissuade homeowners from leaving reviews on public, primarily unfiltered sites like Google Maps, Yelp, or Nextdoor.

Are Homeaglow cleaners background-checked and trained?

According to Homeaglow, yes. However, their vetting process appears minimal in practice. Based on our interviews, most cleaners wouldn’t meet the standards of top-rated local cleaning companies.

What are Homeaglow’s hidden fees?

In addition to the base hourly rate and monthly fee, expect surprise charges like a 15% processing fee, $20 premium cleaner fees, and a $30 “priority” fee for short-notice cleanings. The actual cost can balloon quickly.

Homeaglow is not an outright scam for homeowners, but it is far from affordable. That’s why it hides the actual cost of their mediocre cleaning services in the fine print.

This type of advertising also sets unrealistic expectations of how little a homeowner can pay for a house cleaning, driving down cleaner wages nationwide.

Is Homeaglow good for independent cleaners or the cleaning industry as a whole?

No, not at all. As someone who’s interviewed thousands of cleaners and run a cleaning company for years, I can say Homeaglow hurts the industry.

It underpays independent cleaners, offers zero real support, and pushes them into doing re-cleans or extra work for free to avoid bad ratings. This business model devalues the profession and makes it harder for genuinely great cleaners to build a career with stability and pride in their work.

Can I cancel or reschedule my cleaning appointment?

Yes, but it’ll cost you money. Cancelling a scheduled cleaning costs $40. Cancelling your membership early? That’s $200. Even customer service is difficult to reach if you run into issues.

Why does Homeaglow have so many bad reviews?

The reason Homeaglow has so many bad reviews is because it sets the wrong expectations with customers with a bait and switch low introductory offer and its poor quality control and cleaners.

The most common complaints include no-shows, poor cleaning quality, last-minute cancellations, and unresponsive customer service. Thousands of customers have voiced frustrations across Yelp, the BBB, Reddit, and even Trustpilot, which Homeaglow pays to post good reviews.

Is Homeaglow good for deep cleaning or larger homes?

Not really. Their suggested timeframes (e.g., 3 or 4 hours for an entire home) are unrealistic for any deep cleaning. If your home is larger than 1,000 square feet, expect to pay for a lot of extra hours or be left with a half-cleaned house.

Are there better alternatives to Homeaglow?

Absolutely. Local, family-owned cleaning companies (like Sophia’s Cleaning Service) offer transparent pricing, reliable crews, and consistent quality. You won’t have to deal with call centers, hidden contracts, or shady upcharges.

I would even choose the certainty or stability of overpriced nation cleaning company franchises like Molly Maid, The Cleaning Authority, or Merry Maids versus Homeaglow. You’ll pay more, but at least you know what you are getting.

Does Homeaglow bring their own cleaning supplies?

Homeaglow states that its cleaners bring their own supplies, but many customers complain that their cleaners brought no supplies or inadequate equipment.

Is Dazzle cleaning also Homeaglow?

Yes, Dazzle Cleaning is a DBA for Homeaglow. It’s the same company operating under a different name, likely to escape bad reviews or test new markets.

This tactic isn’t new. After years of trust issues, Angie’s List rebranded to Angi, but the problems persisted, with countless complaints from service providers and homeowners.

The same applies here. Even if you book with Dazzle, you still have to deal with Homeaglow’s pricing model, poor customer service, and 6-month membership lock-in.